Hey, I’m Sami Harvey.

I’m a UX writer & content strategist. Here’s what I’ve worked on lately.

Hilton, Lead Copywriter, Experience Design

MARCH 2014 – JUNE 2020

Developed the content strategy for the enterprise redesign of Hilton.com, including 18 brands and 6,000 properties

Organized and led in-person and remote brainstorming sessions, roundtables, and workshops to drive collaboration and surface new ideas with cross-functional teammates 

Organized group content critiques; provided guidelines, tutorials, and documentation

Performed content audits to identify opportunities and drive consistency across the enterprise

Wrote interview scripts and conducted on-site interviews for user feedback sessions

Researched, reviewed, and wrote copy for specialized property sites, working directly with stakeholders to highlight their unique selling points in the most effective way

Worked on the Hilton Honors apps, writing microcopy 

Connected with leaders across the organization to develop  tone of voice and a style guides for Hilton’s design system, Fractal

Promoted digital accessibility best practices among the creative team and throughout the wider organization

As the team Thrive Ambassador, I organized events to help team members sustain work-life balance

Freelance, Content design and strategy 

SEPTEMBER  2012 – DECEMBER 2017

As a freelance word person, I worked with clients across industries to shape their communications.

Some examples include:

Developing content strategies

Managing social media and blogs 

Researching markets and industry best practices

Writing, editing, maintaining internal communications

Proofreading novels